16:11 PM

Enrollment Challenge Campaign Heads Full Steam Ahead To Reach 15,500 Goal

The University of Houston-Downtown is setting its sights to enroll 15,500 students for the fall semester – and those efforts began on Monday June 27 as the University Community attended the Enrollment Challenge Campaign kick-off hosted by the Office of Enrollment Management.

With the focus on increasing enrollment to new levels, Enrollment Management is also aiming to assist students with registering for 152,000 credit hours for the campaign. At the event, faculty, and staff members received a free T-shirt and enjoyed light refreshments.

“It's important that everyone recognizes the part they play in driving UHD's enrollment. Even those who are not in student-facing positions are vital to our enrollment efforts,” said Dr. Daniel Villanueva, Vice President of Enrollment Management.  "We want to educate more students to contribute to the local, state, and national economy.”

In partnership with the Executive Cabinet, Enrollment Management is rolling out institutional headcount and credit-hour targets that will highlight four areas: strengthening communication, accountability, engagement, and celebration. Each area helps the University focus on increasing recruitment, retention, persistence, and graduation.  As a part of UHD’s Institutional Compass, Enrollment Management is launching milestone meetings with the Enrollment Service Council to ensure cross-collaboration and communication.  

“This is the time we come together and understand how important the work we collectively do is to help attain the ultimate goal of this campaign,” said UHD President Loren J. Blanchard. 

Also, UHD’s ‘Enrollment Hero’ Recognition Program will begin July 1. The Campus Community is invited to submit nominations of current UHD faculty and staff who are going above and beyond to support the institution’s 15,500 enrollment campaign. Nominations can be submitted using the Enrollment Hero nomination form online.

“Our University must continue to provide an education to all Houstonians,” Villanueva said. “State enrollment goals are set by the Texas Higher Education Coordinating Board and UHD is committed to ensuring that we contribute to our state’s success.”


About the University of Houston-Downtown

The University of Houston-Downtown (UHD) is the second-largest university in Houston and has served the educational needs of the nation’s fourth-largest city since 1974. As one of four distinct public universities in the University of Houston System, UHD is a comprehensive, four-year university led by President Loren J. Blanchard. Annually, UHD educates approximately 14,000 students, boasts more than 66,000 alumni, and offers 45 bachelor’s degrees, 12 master’s degrees, and 19 online programs within four colleges: Marilyn Davies College of Business, College of Humanities and Social Sciences, College of Public Service, and College of Sciences and Technology. UHD has one of the lowest tuition rates in Texas.

U.S. News and World Report ranked UHD among the nation’s Best Online Bachelor’s Programs for Applied Administration and Best Online Master’s Programs in Criminal Justice, as well as a Top Performer in Social Mobility. The Wall Street Journal/College Pulse ranked UHD one of the best colleges in the U.S. for its 2024 rankings, with notable distinctions: No. 1 for diversity (tied) and No. 3 for student experience. The University is designated as a Hispanic-Serving Institution, a Minority-Serving Institution, and a Military Friendly School. For more information on the University of Houston-Downtown, visit uhd.edu.